In the vibrant lanes of Andhra Pradesh, Padma Vasamsetty, a testament to resilience and determination, has masterfully turned adversity into opportunity. At 39, following her husband’s untimely demise, Padma was thrust into the family’s economic driving seat. Guided by her ambition and with courage by her side, she took the reins of her family’s financial future and embarked on her entrepreneurial journey with a Kirana shop.

“Life took an unexpected turn, and I had to find a way to support my family,” Padma shares.

“My son works as an auto driver, and my daughter earns from her data entry work, contributing a bit to the family income. Putting everything on their shoulders made me restless. I decided to open a Kirana shop as I had not worked before my marriage, and it seemed like a practical option.”

However, she soon realised that transforming her small shop into a thriving business required significant financial investment in inventory and maintenance.

“The income my children bring home could only deal with the monthly family expenses of around 30K. Staying in a rented house came with its expenses, including paying rent for a house of INR 6.5K. Amidst all this, I had no amount to expand my business,” informs Padma.

With limited savings, Padma sought external financial sources, which led her to Mahila Money, a platform offering capital solutions to women entrepreneurs.

“I applied for a business loan of INR 50K through the app to invest in my shop. The loan application approval was a turning point for my business,” Padma says, beaming with gratitude.

With the financial boost from Mahila Money, Padma stocked her shop with various product offerings and rented a more spacious premise.

Adding new products and space started catering to her growing customer base, ensuring no customer returned empty-handed from Padma’s store. The impact was undeniable — her monthly earnings soared from INR 10K to a remarkable INR 20K. “The loan gave me the power to bring home a fixed income, and I am witnessing the fruits of my hard work,” Padma shares with pride.

Padma’s journey is a testament to the potential of every woman who dares to dream. Her entrepreneurial spirit continues to soar, and she envisions even greater success for her Kirana shop. “The future looks promising, and I am excited to explore more expansion opportunities,” Padma declares optimistically.

Padma’s #JiyoApneDumPe story is one of triumph over adversity, transforming life’s challenges into stepping stones towards a brighter future.

If you are a #JiyoApneDumPe woman entrepreneur who wants to take your business to new heights and needs working capital and entrepreneurship resources, speak to us on Mahila Money. Apply for a loan of up to 25 lakhs to fuel your business growth by downloading the Mahila Money App or visiting our website http://www.mahila.money.