Nestled within the bustling locality of Satpur, Nashik, Damini Mohite has been weaving sartorial magic for years. Whether it’s elegantly stitched blouses, trendy kurtis, or adorable children’s attire, she’s the neighbourhood go-to tailor with over a decade of experience.

“I receive many orders during the festive season and community occasions to stitch ladies’ blouses, kurtis and kids’ wear. Charging anywhere from INR 250 to INR 700 per order according to the customisations, I earned around INR 15k monthly. Since a lot depends on the events, tailoring income is not a dependable option,” Damini says.

Her husband’s income covers the family’s daily expenses, including house rent and educating two kids. The seasonal nature of tailoring orders and irregular income urged Damini to dream bigger. Her aspiration? To couple beautiful outfits with the perfect makeup, thus creating a holistic style solution.

“Combining attractive clothes and complementary makeup always makes people shine in the crowd. With this thought, I completed a beauty course that set my foundation to build a career in offering premium makeup services,” informs Damini.

After completing her beauty course, Damini was set to paint her entrepreneurial dreams into reality. However, with limited savings, the path to kickstarting her beauty parlour seemed daunting. The solution came through her husband’s suggestion — a business loan.

“With eager anticipation, I approached Mahila Money to start my beauty parlour venture and a new business journey. I submitted my documents on the app to complete my loan application,” she recalls.

“With the disbursed loan amount of INR 1.5 lacs, I equipped my parlour with quality products — facial kits, a bleach machine and a waxing machine. My sister helps me in the beauty parlour as I attend to the customers who come to place their tailoring orders,” Damini shares. She also upgraded her tailoring infrastructure with a new pico and stitching machine to meet high festive demands.

This strategic investment not only elevated her business but boosted her monthly income by 46%.

“As I take note of the orders, I inform my customers about my beauty parlour as a subtle marketing strategy. My monthly income has grown from INR 15k to INR 22k,” shares Damini.

The enhanced financial stability from her thriving dual business has ensured timely EMI payments, reinforcing Damini’s financial confidence. As she gears up to apply for a top-up loan, her steadfast determination resonates with Mahila Money’s #JiyoApneDumPe ethos.

If you are a #JiyoApneDumPe woman entrepreneur who wants to take your business to new heights and needs working capital and entrepreneurship resources, speak to us on Mahila Money. Apply for a loan of up to 25 lakhs to fuel your business growth by downloading the Mahila Money App or visiting our website http://www.mahila.money.